OtherInbox is a new way to manage email overload. You probably have an “other inbox” already, and it’s probably a Yahoo or Gmail account that you give out because you don’t want receipts, newsletters and social networking notifications to clutter your main email.
OtherInbox introduces a clever twist. Instead of just having a single email address such as firstname.lastname@example.org, each user gets assigned their own domain name such as johnsmith.otherinbox.com or a vanity domain like johnsmith.com. Any address @johnsmith.com goes to your OtherInbox, so you can easily give a different email address to every website. For instance, Amazon gets email@example.com and Facebook gets firstname.lastname@example.org.
Without having to set up any folders or rules, your email gets organized so that it’s easy to jump right to the messages you care about. If a website sells your email address to spammers, you’ll be able to tell and can BLOCK it with a single click.